Pathos. A digital service to improve women’s hospital experience

In the healthcare systems mostly oriented towards clinical performance the risk to dehumanize patients subsists, perceiving them as people to fix just biologically. The relationship patient-caregiver and the need to probe patients’ emotions is still a plus, not an integrated component of care. This research starts analysing the experience of female patients during the pre- and post-operative care in public hospitals within gynecological departments, considering a sample from 16 to 60 years old. The main goal is to develop a digital healthcare service to improve the hospital stay before and after surgery, enhancing care quality, patients’ experience and co-create value with the patients. The research spurs to develop a project based on Service design methodology, with a Human Centred Design approach. The intention is to raise awareness about the importance of a different healthcare approach like Patient-Centred, where women are the fulcrum in which the whole process revolves.